3. CVS Teens

UI/UX Case study/ 2024

CVS Health is extending its efforts to enhance healthcare accessibility by involving younger demographics, encompassing children and high school students, via its mobile application. Acknowledging the significance of early health education and access, there is a call to redesign the current app’s features—such as managing prescriptions, scheduling clinic appointments, and accessing health records—to better resonate with and cater to a younger audience.



Project type:
UI/UX case study
Group project (Team of 2) 

Duration:
6 weeks

Feb - March 2024

Roles:
Researcher
UI/UX designer

Art direction leader

Tools:
Figma
Adobe illustrator
Adobe after effects


Marketing webpage design︎︎︎






Problem

The current CVS Health app does not cater to the needs and interests of younger users, potentially missing an opportunity to instill the importance of health management and wellness in this demographic.


Goals

Redesign the CVS Health app to make health and wellness engaging and accessible for children and high school students.


Solution




1. Education: A CVS Health app needs to deliver the right health information so that they can educate users in a clear and engaging way.
2. Motivation: A CVS Health app needs to notify user constantly so that they can pay enough attention to their health status.


Key features






Identify your health
concerns


Users can explore a variety of health
topics specifically tailored to teens
and discover practical solutions. 










Understand your
concern 


The app delivers clear, detailed
insights into health concerns, along
with teen-focused articles offering
helpful tips and guidance.








Start a health challenge


Users can choose a health challenge
and customize routines to align 
with their personal goals and needs.








Stay motivated!


The app sends reminders to help
users stay on track with their
challenge while allowing them
to monitor their progress over time.






Research






User flow











Style guide







User persona







Future possibilities