Visual identity of Joan Miró

Identity design / 2023

Joan Miro, and his body of works in his exhibition: Women, Birds, Stars was exhibited in the Museum of Art Pudong, Shanghai. My visual system is based on the croppings of three of the artworks I selected from this exhibition, paired with the typeface Futura. I explored that concept with applications of different scales and orientations and utilized the idea of color boxes that matches each indivdual artwork.




Mark