2. Plot Hotel
Branding/ 2024 Fall
Branding/ 2024 Fall
Plot is a New York-based hotel brand that empowers guests to fully immerse themselves in the local culture, offering unique experiences in each destination. Through carefully curated atmospheres, local cuisine, and expert guidance, Plot helps visitors explore and connect with the heart of every city. With locations in diverse international cities, Plot tailors each stay to reflect the authentic culture of its surroundings, giving guests a deeper understanding and appreciation of the world.
Plot embodies the concept of coordinates, marking each destination you visit as a “dot” on your journey. Every stay leaves a meaningful imprint, creating a memorable point on your personal map of experiences. As these coordinates connect, they form a unique story that reflects your path through diverse cultures and destinations around the world.
Plot embodies the concept of coordinates, marking each destination you visit as a “dot” on your journey. Every stay leaves a meaningful imprint, creating a memorable point on your personal map of experiences. As these coordinates connect, they form a unique story that reflects your path through diverse cultures and destinations around the world.
Design system inspired by coordinates ︎︎︎
Branding touchpoints ︎︎︎
Icons︎︎︎
Interior designs︎︎︎
Applying the same layout system to other locations︎︎︎
